When the car industry suffers, the media suffer, too. Why? Because the auto industry is one of the largest advertisers on television and print. When I worked in television during a recession, our sales reps took a big hit when the local car dealers cut back on their ads.
But it’s not just the advertising sales departments that are suffering. Apparently, all that declining revenue has hit the production budgets, too. Big name t.v. celebs like Susan Lucci are taking pay cuts and others are losing their jobs altogether. Even a fixture like Deidre Hall, who has been on “Days of Our Lives” for over 30 years are gone. (They didn’t even bother to cut her salary, like Lucci; they just got rid of her altogether.)
Susan Lucci Caught Up in Detroit Drama – Advertising Age – Madison+Vine: News