Search is the 2nd most popular online activity (email is 1st), yet I can tell you that most small to medium sized businesses still do not include any type of search engine optimization in their marketing plans. Even simple things, like getting listed on Google’s Local Search, can have a big impact. There are a number of search engine optimization resources online; just run a quick Google search on “SEO tips” and you’ll find plenty. (Or, if you’re feeling completely overwhelmed, shoot me a quick e-mail and we’ll help you out.)
Read more here: Study: 49% of Users Utilize Search Daily