The $40 Plate

I am a sucker for good marketing. About a year ago, I purchased a customized story book for my niece from http://www.iseeme.com/. The book spells out my niece’s name, one letter per page, and each page features a garden fairy whose name begins with that...

Comcast takes its whacks on service – USATODAY.com

Comcast has a reputation. Probably not the one they were hoping for, either. Among other social organizing functions that the web serves, the Internet allows consumers to pool their voices. One person shouting? Maybe Comcast can ignore that. Try thousands shouting all...

Digitize Your Life

Ever wonder how to get old VHS tapes into a digital format? Or the best way to digitize all your important personal documents (birth certificate, marriage certificate, life insurance papers, etc.)? This little article from the NY Times gives you tips and specific...

Go Green

If you haven’t thought about a green marketing strategy, it might be time. Companies that promote their green strategies generate good will among their customers . . . and good will begets good word-of-mouth and word-of-mouth is the best marketing tool there is....