by Sherean | Sep 3, 2024 | Artificial Intelligence, Marketing and Advertising, SMB's
As someone who’s been around the marketing block a few times (and not afraid to admit it!), I’ve seen it all—from the days of cold calling and mailers to the rise of social media and now, the age of AI. AI is the shiny new toy in our marketing toolkit.... by Sherean | May 10, 2010 | SMB's, Social Media, Social Networking
Any time a new medium bursts onto the scene, it seems that big brands and tech companies jump in and experiment, but it takes a few years before SMBs wade in. Understandably so, as SMBs typically have fewer marketing dollars and tend to spend them safely. They... by Sherean | May 7, 2010 | Branding, Marketing and Advertising, SMB's
Author: Kemba Johnson What you would give to a client, you should always give to yourself first. I’m standing in a Mexican supermarket choosing pastries called besos, empanadas de crema and tabasqueños. No, I wasn’t grocery shopping (well, maybe a little), I was... by Sherean | Aug 31, 2009 | Blogging, Branding, Marketing and Advertising, SMB's, Social Media, Social Networking
My husband and I have Sigg water bottles. Have you heard of the brand? It’s what all the cool kids use to cart around their water. Better for the environment than plastic bottles and better than a lot of sports bottles because they’re BPA-free. BPA, or... by Sherean | Feb 16, 2009 | SMB's
Do you all ever read Kiplinger’s? I remember reading his newsletter 20+ years ago when I worked at my 2nd job out of college. I check out the online articles now and then. This caught my eye today: the Obama administration seems to be paying more attention to... by Sherean | Jan 28, 2009 | SMB's
I just read this blog entry on the Washington Post that linked me to this fabulous site with small business stats. You can look up your site and find out how many jobs SMB’s created and other small business facts. For example, small businesses were responsible...