by Sherean | Jul 15, 2008 | Uncategorized
If you can get by my awful egg pun, take a second to read this entry about a giant egg billboard for McDonald’s. It’s a giant egg that mechanically opens during breakfast hours to let people know that McDonald’s is cooking up fresh eggs at that time.... by Sherean | Jul 9, 2008 | Uncategorized
Last weekend, I was interviewed for a radio show called “Tech Talk.” The host, Craig Peterson, wanted to know how small businesses combat low productivity in the summer. I had a few thoughts,which you can listen to here . I think the thing we do best is... by Sherean | Jul 7, 2008 | Uncategorized
Women are famous for their ability to talk up their favorite products and services. We often tell our clients that women don’t just like to talk about good experiences; they feel compelled to spread the word. If we have a great experience at a store, we... by Sherean | Jul 2, 2008 | Social Media
I would not have thought of this. Cartier is too expensive and has a reputation for exclusivity. MySpace is sort of the generic, all-purpose — even “low rent” — brand of the social networks. So why is Cartier branching out there? Well,...